Does this sound like you?
You work for yourself, and you’re passionate about what you do. But juggling many roles means that you also have to deal with marketing yourself and that’s not your cup of tea.
You have started working on your website but never finished it, or you have one you’re not completely satisfied with.
You feel overwhelmed by all the tech things, and don’t know where to start.
You’re struggling with what to put in the website and how to design the lay out so it looks professional.
You’re not sure how how your website can help you grow your business.
You have a vision in mind and would like your website to represent it with authenticity but don’t know how.
I know this, because I used to be frustrated with all the above!
You’ve come to the right place!
I’m hosting a small group workshop where I will show you step-by-step, how to launch your professional website.
No more overwhelm and no more procrastination! You can take the shortcut and follow my step-by-step process. In just 2 days, you will;
Gain clarity and confidence about what to put in your website so it looks professional, aligns with your vision, and helps you grow your business.
Learn how to build and edit it with ease and on the go.
Know the exact action steps to take to make your website findable on search engines without paying for ads.
We will do every step together and launch it together. You will walk away with your completed website and you’ll have everything you need to continue your journey.
This is a beta program which means you’re getting awesome deal to join- seats are limited so make sure to grab yours now!
When: Friday, April 30 from 11am-3pm + a second date in the first week of May that we will determine together since we will be a small group. The same amount of time should be forecasted.
Where: MOC Osmanbey- one of the best speciality coffee shop in Istanbul. I love it because they have almond milk coffee!
Pre-launch price: 320TL
☞For this session the number of participants is capped at 4. To ensure your spot, book your seat now!
WHAT YOU’LL LEARN
DAY 1: FOUNDATION
What you’ll learn:
The big picture: 11 ways your website can help you grow your business and how it’s different from your social media accounts.
The dos and don'ts: 12 tips and strategies to attract (the right) clients and what mistakes to avoid.
Anatomy of a website for solopreneurs (layout and menu).
How to set up your domain name (website’s address) and your business email account.
I will show you click by click, one step at a time, how to build your website.
DAY 2: ACCELERATE
What you’ll learn:
Beyond basics: I will share some tips to master all your website’s features such as the analytics, announcement bar, pop up window etc,.
SEO* best practice to make your site visible (and rank high) on Google search engine and help you grow your business without having to pay for ads. Read about “SEO”-aka search engine optimization in MY LITTLE STORY below.
Set up your online store to sell physical products, digital goods (ebooks, PDF, gift certificates, guides etc,.), and services.
Access to the workshop for both days.
Website Demystified workshop slide decks available for download, and lifetime access to any future upgrades.
Website Demystified workshop companion workbook with course checklists, extra tips and resources such as; where I got my logo done for less than 50$, my go-to royalty-free photo websites, recommended color palette generators, and much more! Lifetime access to future upgrades.
*The fee does not include food and drinks that you may order at MOC.
I will not disappear after the workshop! You’ll be invited to Wellnesspreneurs private Facebook group, so we can continue to help each other after the workshop. I will also provide support for a month on a weekly basis.
Because I’m a member of Squarespace Circle, you’ll benefit from a 20% immediate discount on your year subscription (save 43$).
MOC - Ministry Of Coffee
The coffee shop is right at the exit of the subway station.
Telephone: + (90) 212 296 88 41
Address: Halaskargazi Cad. No: 96 Osmanbey Sisli, 34371 Istanbul, Turkey
THE LITTLE STORY BEHIND THIS
I struggled with websites when I started my spa business 11 years ago. I spent so much money and energy communicating with web designers, the process was always stressful.
One day during my holiday, I tried to update my Wordpress site and it crashed! Given the timeframe, I had no other choice than to figure out how to put a new one up by myself. With some research, I launched a new-and improved one within a week.
I found this experience so empowering, I became obsessed with it and experimented with all the website builders on the market.
Today, I do believe that when you are a small business owner, it makes more sense to do it yourself (including the content writing), so that everything aligns with your vision, and embodies your personality in an authentic way. Having this kind of control over your business, being able to edit, and make changes to your website anytime you want without depending on someone else, gives peace of mind, and that is priceless! I also designed websites for other clients, one of my most recent work is https://pvwellness.com.
*SEO Hacks-aka “search engine optimization”:
You can google “spas+Beijing” and my spa business Kocoon Spa will rank in the first 5 results, against more than 35,000,000 results. Try “Facial+Beijing” and we are the first suggestion among 62 000 000 results! Finally, for “waxing+Beijing” we are first among 700 000 results.
I didn’t pay for it, and it’s not rocket science, I applied some simple strategies which I will share with you. Once you know the basics, it’s easy!
DO I HAVE TO BE A COACH OR THERAPIST TO JOIN?
Absolutely not! If you’ve been enjoying what I have been sharing so far, then I have no doubt that you’ll enjoy my teaching style and we probably share the same entrepreneurial mindset! I will show you all the features of Squarespace platform and more, which means that you’ll be able to build a website that suits the outcome you’re pursuing.
WHICH PLATFORM WILL YOU USE?
I chose Squarespace because it’s the best platform. I love it because: the result is clean and professional, you don’t need to download or update anything. Everything is in one place so there is less hassle. Plus, they have a smartphone app. to manage your website, and their customer service is amazing. Please note that I am not an affiliate and do not get any commission from recommending it!
WHAT ABOUT NEWSLETTERS? WILL YOU COVER THIS?
There will be another workshop about how to create your newsletter, and another one about how to create “email funnels”, and other automations. You can sign up to my newsletter (below) if you don’t want to miss them as it will be limited in seats.
WHY IS THIS COURSE DIFFERENT?
This workshop blends theory and implementation so that you not only have the technical mastery of your website, you will also gain clarity on what is important in terms content and form, and what features are instrumental in helping you grow your business. I won’t use any jargon without explaining them to you! This course is designed for small business owners and solopreneurs.
WHICH LANGUAGE WILL YOU USE?
There is no coding required. But if you wish to take the customization further and have things that are not in the templates, you’ll need to add some codes.
DO YOU USE A TEMPLATE?
Yes, we will use the template Pacific (I used it for this website) which is the most versatile one. It’s not exactly a ready-to-be-used template because you still have to customize the lay out, colors, fonts, personalize the settings etc,. There is a small learning curve and this is why I teach it!
WHAT WILL HAPPEN AFTER BOOKING MY SEAT?
You’ll need to pay 100TL refundable deposit to complete your booking. After this, I will send you a PDF guide to help you prepare your material so you can have peace of mind and be ready for the workshop day. I will also tell you how you can organize your content right from the start. If you don’t have good pictures, don’t worry! I will tell you where you can download appropriate ones that are royalty-free. Until the day of the workshop, you can contact me if you have any questions, I will be by your side along the way.
WHAT OTHER FEES SHOULD I BUDGET FOR THE WEBSITE?
You will pay Squarespace for the website hosting. Details here. Some may be fine with just the “personal” package, and others will prefer the “business” package. I will give recommendations on which package to choose according to your situation. All workshop attendees will enjoy 20% discount on the annual subscription through me.
CAN I JOIN JUST ONE DAY?
Yes, if you want to learn just the basics and launch a simple website to showcase your work, you can join DAY 1. If you want to learn on a deeper level and get the most out of your website, I recommend to join both days!
WHAT IF I ALREADY REGISTERED MY ADDRESS?
Not a problem! We can transfer your domain. I can help you with that.